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President Elio D’Anna: Address to the Graduating Class of 2012
European School of Economics President Elio D’Anna: Address to the Graduating Class of 2012 Visibilia ex invisibilibus. “I...
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The English Foundation Course offered at ESE London is accompanied by a ‘Marketing, Management and Business’ Foundation programme (MMB), which runs for a total of five weeks and provides students with both an intensive review of English and an overview of business concepts.
Next Start Date
* 20th August 2012 (Subject to Change)
Course Duration
* 1- 5 Weeks
Mode of Delivery
* Excursions to places such as London’s Financial District and the Houses of Parliament and recommends students to experience the legal issues of MMB at the Central Court, the ‘Old Bailey’
- 5 days/week (from 10am to 1pm and from 2pm to 5pm)
- 6 hours/day (general English and MMB)
General English Course
The main focus of the General English Course will be on active and communicative grammar usage through reading, writing, listening and speaking with particular emphasis on the active skills of speaking and writing. Stimulated task material will be selected from a range of sources including the internet, radio programmes and relevant textbooks considered appropriate for your level. The course will also include some excursions to a current art exhibition or sightseeing spot.
MMB
Topics Covered
* Introduction to Business – The aims and objectives of business
* Types of business structure – Sole Trade, Partnership, Private and Public limited companies
* Marketing research – Questionnaire design
* Departmental functions – Human Resources, Production and Finance
* Writing a Business Plan
* Report writing and Business correspondence
Teaching Methodology
Reading and writing skills will be given priority on the course, there will however be significant time devoted to listening and conversational skills.
Students will be required to produce their assignments on the university PCs.
Resource Materials
* Case studies taken from newspapers, TV and radio;
* Worksheets especially for the business plan and business correspondence;
business educational software
* Handouts
* Educational Visits - We usually make two visits during the five weeks course. Trips will be organised in collaboration with the lecturer of the general English course.
Programme Fees
£300 per week
Entry Requirements:
* Application form (click here to apply online)
Next starting courses
24 September 2012 - Madrid
Postgraduate Certificate in Fashion Management
24 September 2012 - Florence
Master in Marketing
24 September 2012 - Milan
Bachelor of Business Administration (Hons)
24 September 2012 - Milan
Master in Marketing
24 September 2012 - London
Hospitality Management
Alumni voices
"I have an Honours degree in Psychology and was busy with my Masters degree in Research Psychology when I realised that as a creative person I did not want to work with statics and data day in and day out. For this reason I researched for the best educational institute where I can learn more about one of the things I love to do most. I found the ESE online and signed-up for the Event Management...
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