Postgraduate Certificate in Sustainable Event Management

The event industry is a complex, growing and strongly competitive line of business. Becoming a leader in this fast evolving trade requires individuals to possess an extended array of managerial skills, a high degree of strategic planning capabilities, assertive interpersonal communication abilities and a resourceful mind to achieve the desired goals by implementing objective-led ideas.

The global event management industry generates revenues of hundreds of billions of pounds each year. This is a worldwide fragmented business where trade shows, conferences, promotional fairs, celebrations and entertainment events comprise a huge segment of this industry, is expected to maintain an international steady growth rate.

The event management industry is fast-paced and very competitive, particularly in Europe where the public requires a highly trained and professionalized workforce to satisfy the increasing demand for specialised services to meet the latest market trends.
Socio-cultural and eco trends demand the incorporation of the principles of sustainability into the strategic planning of events. Sustainable event management involves creating a harmonious balance between the financial objectives of the event, the environmental impact of all conducted activities and the social enhancement of all stakeholders involved. Through internationally accepted certification standards and regulations, sustainability is now becoming a crucial aspect of successful event planning and in the near future it will become the accepted norm to generate long-term value.

The ESE Post Graduate Certificate in Sustainable Event Management equips students with the right combination of practical knowledge supported by theoretical foundations to become the next generation of major event organisers, proactive leaders in this field of business. The programme offers a valuable insight into the field of sustainability within the event industry, providing unique and innovative concepts that set participants aside from the rest of the increasingly professionally prepared workforce in the market. This grants a unique competitive advantage to those who successfully complete the programme.

Next Starting Date

* 23rd April 2012

* 24th September 2012

Course Content
List of Taught Modules
1) Major Event Management
2) Sustainable Project Development
3) Marketing Communication for Special Events
4) Strategic Event Planning and Project Design
5) Creative Thinking
Project
6) Applied analytical case study integrating practical knowledge from all modules.

Course Duration: One Academic Term

Mode of Delivery: Each module consists of 100 hours of learning; 30 hours are spent in lectures/seminars and the rest are spent in directed learning activities, final assessment preparation, and self-study.

Language of Instruction: English

Level of Instruction: Postgraduate

Tuition Fees

ESE London
Application Fee: £50
Registration Fee: £500
Tuition Fee: £6,300

ESE Madrid

Application Fee: €50

Registration Fee: €500

Tuition Fee: €6,000

ESE New York
Application Fee: $75
Registration Fee: $700
Tuition Fee: $28,100

Entry Requirements:
• Application form, completed correctly (click here to apply online)
• A good first degree in a relevant subject or an equivalent level professional qualification (second class honours or GPA 3.0 and above)*
• Resume / CV + personal statement
• Two letters of recommendation
• IELTS/ TOEFL** score
• Three photographs (passport size)
• Photocopy of passport/ID
• Application fee (£50) - to be paid online here or addressed to the European School of Economics***

NB: All non-English documents must be officially translated.

* Candidates who do not hold the required qualification but who are able to demonstrate relevant work experience in a managerial position or above for a minimum of 3 years will also be considered.

** Candidates who have completed their first degree or studied in the English language for at least 2 years are not required to submit this test. The committee discourages any candidate with a TOEFL score lower than 577
(paper-based), 90 (internet-based) or IELTS score lower than 6.5 (minimum of 6.0 in each skill) from applying as the language of instruction is English.

The European School of Economics ETS (for the TOEFL) code numbers are: ESE London: 5977; ESE New
York: 5978; ESE Rome: 1610; ESE Milan: 5974; ESE Florence: 5976; ESE Madrid: 8833

*** ESE application fees are non-refundable and must be paid (online or money order) to the European School of Economics prior to the processing of your application. Fee payment must accompany a completed application. Applications arriving without appropriate fees will not be considered.

To apply online: www.eselondon.ac.uk/apply.html

Maximum Number of Attendees: 30
(In order to provide a unique learning experience with a ratio between Professor to students, no more than 30 students will be admitted into this programme)

Internship Programme: Upon successful completion of the Certificate students may complete an optional 3-month internship. Students will undergo an assessment with the ESE Internship Officer, so as to determine their eligibility for an internship placement. The internship office will assist eligible students in obtaining an internship fitting their profile and career objectives.

Professional Opportunities: The aim of the Postgraduate Certificate in Sustainable Event Management is to prepare its participants to outperform the competition by equipping them with a dynamic balance of solid academic knowledge and essential practical skills in order to meet the demands of this young, diverse and rapidly developing industry. These foundations will allow graduates to engage in the conceptual inception, through on-site execution and critical evaluation of a wide variety of events preparing participants to work in the areas of promotion, fundraising and communications in a variety of public, private and non-profit sectors.

The programme thus aims to provide learners with a progressively higher level of understanding and critical awareness of the main issues in strategic management, and of concepts, models and techniques associated with their chosen specialist pathway enabling graduates from the programme to enter a successful career in event management, with leading knowledge of sustainability as a core element of their work.

Credits & Recognition: Upon completion of the full course, students will receive 60 UK Credits and a Postgraduate Certificate in Sustainable Event Management awarded by the University of Buckingham.

Application Process: To apply for the course, candidates are required to fill out an online application form and submit a non-refundable application with a fee of £50.00. The Certificate online application is available at http://apply.eselondon.ac.uk/ca

Next starting dates

23 April 2012 - London

30 April 2012 - New York

24 September 2012 - London

24 September 2012 - Madrid

08 October 2012 - New York